Creative Partner for Progressive Brands

THE COLBURN SCHOOL

The Colburn School is a performing arts school, situated squarely in the artistic center of Los Angeles. The institution spans all levels of Arts education; from early childhood development in their Community School of Performing Arts, to training the world’s most talented classical musicians in the Colburn Conservatory. They came to us in need of a cohesive brand strategy that would align the many facets of the school under a single purpose, and to develop a visual identity system that signals its differences from Julliard and other peer institutions.   

After conducting extensive interviews across their faculty, staff and board, we synthesized a platform that captured how Colburn’s rigorous environment and collaborative ethos enable each student to achieve his or her personal best. The resulting visual identity employs the imagery of a classic music staff evolving into unique sound waves to symbolize the supportive, tailored, and uniquely Los Angeles experience The Colburn School provides every one of their students.

BRAND STRATEGY

BRAND IDENTITY

 

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